Ferrari LaFerrari: The Insane Enzo Successor With the Terrible Name

LaFerrari Front Quarter

As expected, Ferrari has unveiled its new, limited edition hypercar at the Geneva Auto Show, and with a total of 963hp from its hybrid V12 engine, it will be the most powerful Ferrari ever created. The exterior is much more fluid and beautiful than the folded-paper design of its predecessor, the Ferrari Enzo, and puts most other high-end performance monsters to shame. The only problem? It’s called the LaFerrari.

Ferrari clearly didn’t follow my simple instructions for naming automobiles and ended up with a name that is impossible to say without feeling instant embarrassment. The rumor mill insisted that the final moniker would be either the F70 or F150 (which would have whipped Ford’s lawyers into a feeding frenzy), but the final production car will be called the LaFerrari, a name that seemingly nobody saw coming. Well, if it worked for Laforza…

LaFerrari Rear Low

Thankfully, the rest of the car doesn’t suffer from its laughably awful handle, and some surprising new technology will bow in Ferrari’s flagship. First and foremost is the HY-KERS system borrowed from the Formula 1 program. A Kinetic Energy Recovery System is a battery that provides extra horsepower when charged. In the LaFerrari, the car’s computers are advanced enough to know when too much torque is being generated while cornering, and instead of the powering the wheels, energy will instead charge the batteries; the batteries are also charged when the brakes are used. Active aerodynamic aides constantly adjust themselves to maximize downforce and minimize wind resistance.

LaFerrari Internals

The LaFerrari’s internal components

The 6.3L V12 produces an incredible 800hp by itself, and when the HY-KERS system is utilized, the total output hits 963hp. Another benefit of using a hybrid system is the instantaneous torque from the electric motor. The reason why cars like the Tesla Roadster can accelerate to 60mph so quickly despite being relatively heavy is because electric engines to not require any wind-up to generate maximum horsepower; everything is available from 0 RPM. This means the LaFerrari will be able to rocket from 0-60 in less than 3 seconds, which is pretty much in line with other hypercars, and the engine will scream all the way to a lofty 9,250rpm redline.

The chassis is made of carbon fiber in various strengths, and the seats themselves are built into the frame of the LaFerrari to save weight. The overall dimensions of the car are nearly identical to the Enzo, despite the packaging of both the seven-speed dual-clutch transmission and the extra electrical motors. The carbon fiber shell and components saved so much weight that despite all of the extra bits, the LaFerrari weighs 20% less than the Enzo, so expect final figures somewhere around 2,400lbs.

Final pricing was not announced, but since all 499 units have been presold, it doesn’t really matter. The LaFerrari will go into production this year, but no announcements have been made as to when new owners will take delivery. More information, along with pictures and video can be found on the car’s official website.

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About Cameron Rogers

Cameron Rogers is the founder and lead writer at Downshift Autos, the only automotive blog on the Internet*. Born in the back of an AMC Gremlin, Cameron vowed to never let this extraordinarily embarrassing detail define him, so help him God. He drives a GTI but absolutely will not shut up about it if somebody asks. He will not hesitate to let people know that no, they shouldn't get a Porsche 911 when a Morgan 3 Wheeler is so obviously the superior choice. He is obsessed with the seats of a Carrera GT and the steering wheel of a Fisker Karma. He once sat in the driver's seat of a Tesla Model S, his greatest accomplishment to date. He is just now realizing that writing an autobiography, however miniscule, in the third person is odd and unnerving. *As of this writing, Cameron has been informed that there are, in fact, many websites and blogs centered around cars and car culture. He regrets his grievous error.

3 responses to “Ferrari LaFerrari: The Insane Enzo Successor With the Terrible Name”

  1. Cal L. says :

    I don’t look at fast cars too often, but I’ve run across this ‘La’ naming issue a couple times now. (Maybe the name’s a PR stunt some, for creating more interest?)

    Naming solutions for the LaFerrari Might possibly include:

    1. Try to link the LaFerrari’s advertising to people’s existing perceptions in a positive way. Eg. Maybe taglines along the lines of
    “The ‘La’, as in ‘LaFemme’, is meant as ‘Elegant, Exquisite’, like a desirable woman’s body – with almost 1,000 hp under the hood.”

    2. Or if the name isn’t already out there well enough in some manner, could maybe change it to something like ElFerrari(?) (The Bull)

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